BRAND STORY – SORELLA BEAUTY SPA

Dear, If you’re already here, please spend a few minutes listening to the story of Sorella Beauty & Spa.

Like many other ladies throughout the world, I am a beauty enthusiast.

My story should be told starting many years ago, when I was just a little girl of 11 – 12 years old. That day, I faintly recognized, with an innocent soul, that I was oddly drawn to the dazzling, bright, and fragrant bottles displayed on supermarket shelves, which were skin care products, beauty care for women’s skin.

I picked it up and put it down, staring at them with feelings of curiosity and longing… Afterward, I discovered that we are born with female inclinations. It’s to be attractive; deep down in the soul and ego, we always revere and yearn for beauty.

When a woman takes meticulous care of her skin, it shows that she not only loves her skin but also respects herself and values life. And most of all, she is living in the actual meaning of the word “Living”. If a woman stops paying attention, loving, and caring for herself one day, she is most likely experiencing difficulties on the trip known as “Happiness in her life.”

……Passion, will only stop at passion if people don’t do something.

The 11-12-year-old girl that day will grow up with a passion that has never stopped.

In the setting of Vietnam’s exceedingly turbulent spa and skin care sector, the brand Sorella Beauty & Spa was formally established in 2016. At that time, far too many Vietnamese customers lack fundamental information about skin, health, and beauty technology items. The beauty industry is oversaturated, resulting in an invasion of beauty institutions and cosmetic businesses born “following the trend,” resulting in a clear inverse in terms of number and quality, system. As a result, the consumer confidence index dropped dramatically!In the setting of Vietnam’s exceedingly turbulent spa and skin care sector, the brand Sorella Beauty & Spa was formally established in 2016. At that time, far too many Vietnamese customers lack fundamental information about skin, health, and beauty technology items. The beauty industry is oversaturated, resulting in an invasion of beauty institutions and cosmetic businesses born “following the trend,” resulting in a clear inverse in terms of number and quality, system. As a result, the consumer confidence index dropped dramatically!

My first son was barely 5 months old at the time. The bewilderment, clumsiness, and pressures of a girl becoming a mother for the first time, surely a woman who has become a mother can understand that feeling… All of these things have accumulated and compelled me to accomplish something worthwhile with my life.

The name Sorella Beauty & Spa was born – “Sorella” is an Italian word that means “sister” – Our company concept is “Customers are sisters – parts of our family” – that is the core value culture that we strive for. Our objective is to educate and empower millions of Vietnamese women to understand, enjoy, and care for their skin sensibly and scientifically.

In your journey of perfecting your beauty and happiness, Sorella Beauty & Spa is honored to accompany you for life. And you, are you ready?

Regards,

Nguyen Minh Tram

CEO & Founder of Sorella Beauty & Spa